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Andy Capaloff says:
You have to frame questions well and ask for exactly what you wanted, or you would either get no answer at all or worse, the one that you asked for.
So interrogating, and stepping back from that, gathering and compiling your data becomes a matter of knowing your processes in great detail. You are asking a computer, remember. It is no more capable of understanding nuance than was a brilliant former colleague.
Here is a special offer from Curatti-
We're looking for 2 to 4 small businesses to submit raw data and reports you are producing, that pertain to your sales funnel.
Andy will try to highlight the problem areas that need addressing and perhaps pinpoint holes in the data.
He will give a free analysis that may be used as a case study, completely anonymous. This will will also help him hone in on exactly where your pain points are so he can write further posts on this topic to help you utilize this information in your business.
Read more here: [http://bit.ly/17DsK8L]
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Jeremiah Owyang, A Partner at Altimeter Group shares at LeWeb, “State of Social Business”, important information you need to know if you're in social media or your business is embarking on a social media strategy.
He introduced the Social Business Hierarchy Needs Report at LeWeb in addition to his keynote address.
Jeremiah Owyang says that in 2012 the main focus will be on social, local and mobile data. In his talk, he says that social is so new, and companies aren't ready for it. They don't know what it is they need, therefore, they don't have the right talent in place to move forward.
If you're in one of these companies or servicing one of them, this presentation is something you won't want to miss.
As an entrepreneur, always being drawn to the "cutting edge" I can tell you from past experience, it's important to know that social business is still in its very early stages. Even if you have the latest and greatest widget or service, if people aren't ready you will be spinning your wheels.
Here's the most valuable lesson I can pass on to you having been a pioneer in Cable TV and the internet.
**Know where the marketplace is now and understand what you need to do now to get ready and operate successfully
**Is your product or service too early? Are there enough early adopters who know they need what you're offering or is there too much of an education process ahead before you see ROI
**Is there something you can do right NOW to fill a need and establish the right relionships to build your business accordingly while you wait for the market to evolve?
**If you're a company, this talk will help you to see what it is you need, what you're lacking, and where you are in general with all of this, so you can put the right infrastructure in place and move in the right direction
"Make everyone in your business a diplomat, the rest is orchestration"
Commentary and selection by Jan Gordon covering "Content Curation, Social Media and Beyond"
Is Social Real or Just a Tease?
It seems to be on everyone’s mind, and so they ask, how can we become more social? How does my company? Where is the training? It turns out, these are the wrong questions. They should ask: Why do we need a social strategy?
Because maybe it’s all just a ruse. A future Harvard Business case study about how Social Business vendors are manipulating companies to hook up directly with their customers.
Or maybe Social has legs and provides benefits beyond the prefix. Without social business objectives, it’s hard to conceive a strategy.
You remember of course that nothing is as instantly noticeable as a bad social strategy. Companies may be able to fake social. But their employees can’t fake it with their customers. Because their customers know the difference. Read more........
By Mark Fidelman
In this article the author refers to Robert Scoble,who has built an enormous following on several social networks by curating and sharing the latest news about technology and startups.
He says that just like Scobleizer, startups should use curation to catapult their online presence and influence.
**Curation is a useful approach for all companies but especially for startups:
Here's what especially caught my attention:
If outsiders view your company as a key source of industry informataion, you will quickly build your brand recognition as well as develop trust and goodwill among customers.
**Hub of Information
By being first to market as a content curator in your space and by hosting curated content on your website, you can quickly rise as a primary destination site for those interested in your industry.
By creating a bundle of articles, images, videos or websites that relate to a specific them and keeping it updated, this “guide” can become an important resource for social media marketers.
**Content with Commentary
Using 3rd party articles and adding your own point of view you can build a dedicated following. He refers to Daring Fireball, a blog that has built an impressive loyal following of 30,000
**Successful curators often employ several of these approaches in addition to producing their own original content
Curated by Jan Gordon covering "Content Curation, Social Business and Beyond"
Feel free to visit our fanpage - Curatti launching soon - everything you ever wanted to know about content curation - http://on.fb.me/wfWPao
Read full article here: [http://bit.ly/zTGY37]
I want to begin this gorgeous Monday morning in New York with this post, the best way to start off the week. It's about nurturing people, not things you can sell to others. When we focus on this, everyone wins!
Here's an excerpt from one of my favorite bloggers:
- Umair Haque - Harvard Business Review
Business bloggers at Harvard Business Review discuss a variety of business topics including managing people, innovation, leadership, and more.
Here's a tiny suggestion. The "best" investment you can make isn't gold. It's the people you love, the dreams you have, and living a life that matters.