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Curation, Social Business and Beyond
Covering the ongoing evolution of curation & beyond; the impact & innovation http://xeeme.com/JanGordon
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Mass Relevance Partners With Twitter - Helps Media & Brands Monetize Content in Real-Time

Mass Relevance Partners With Twitter - Helps Media & Brands Monetize Content in Real-Time | Curation, Social Business and Beyond | Scoop.it

This press release from Market Watch announces Twitter's first curation partner,

Mass Relevance  who will be Providing a One-Stop Shop for Publishers for Twitter Monetization Through Curation


Mass Relevance Joins Elite Group of Companies Granted Access to Twitter Firehose to Enhance Proven, Scalable Curation Platform Used by NBC, MTV Networks, Samsung, Pepsi, and NY Times


**"Media companies and brands have always found social content to be extremely engaging, but they have lacked the capability to license, filter or display this content in ways that fit their business," said Sam Decker, CEO of Mass Relevance


**Through the Mass Relevance platform, which harnesses Twitter's Firehose,


**content publishers will now have a complete solution to source,

   aggregate, filter and visualize syndicated Twitter content

   from a licensed company to any output they would like -- from Twitter    

   streams to geo-maps to standalone microsites


Selected by: JanlGordon covering "Content Curation, Social Media & Beyond"


Read more: [http://bit.ly/utWr4C]

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6 Traits of Highly Effective Content Discovery Engines

6 Traits of Highly Effective Content Discovery Engines | Curation, Social Business and Beyond | Scoop.it

This post is from Darwin Ecosystem


Excerpt:


With the increasing need for relevant content, Discovery engines are becoming tools that save time and encourage effective information consumption.


Content discovery engines are similar to, but different from search engines.


Instead of simply providing results for a specific search query, discovery engines allow users to monitor topic-specific developments.


There are many types of discovery engines, and the technology that drives them and the way they present information differs greatly.


Why Are Content Discovery Engines Gaining Importance?


**more people recognize their potential to transform information consumption.


6 Traits of Highly Effective Content Discovery Engines


*Monitor Unique Topics of Interest

*In Real-Time

*Independent from sources

*Human-Centered

*Eliminate the noise

*Display Emerging Patterns


There is an increasing need for relevant content to benefit users of the web.


As content repository increases in size, discovery engines will be a primary means of finding new information.


****In order for content discovery engines to succeed, they will need to find the right balance between:


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Curated by JanLGordon covering "Content Curation, Social Media & Beyond"


http://bit.ly/v3Dy7S


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