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Curation, Social Business and Beyond
Covering the ongoing evolution of curation & beyond; the impact & innovation http://xeeme.com/JanGordon
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The Growth of Social Media on Mobiles

The Growth of Social Media on Mobiles | Curation, Social Business and Beyond | Scoop.it

This piece was written by Ruhani Rabin on his blog


Intro:


These days they aren’t only one of the most widely used gadgets in the world, they’re mini computers we can fit in our pockets and do just about anything on.


Here are a few statistics on social media engagement on mobile and who's doing it.


**Figures show that, on average, the highest percentage of mobile social media users are between the ages of 25 and 35, and a bigger percentage of women are online more often than men.


**Social media used on mobile phones is the only kind of entertainment that people still partake in while engaged in other forms of entertainment.


**Statistics show that more than 100 million people access Facebook through their mobile phones and the number is steadily growing, while more than a third of Twitter users access it using their phones.


Read full article [http://bit.ly/uqQOgx]

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Best Time of Day to Share Content To Different Age Groups

Best Time of Day to Share Content To Different Age Groups | Curation, Social Business and Beyond | Scoop.it

This infographic shows the best time to share different types of content broken down by age group. The graphic is based on the online activities different demographics participate in at different times.


Via Scott Scanlon, Robin Good
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How to Review Your Marketing Analytics in Just 10 Minutes

How to Review Your Marketing Analytics in Just 10 Minutes | Curation, Social Business and Beyond | Scoop.it

I found this post to be very useful in checking the results of our online marketing efforts easily and quickly to make sure what we're doing is effective or not.

 

Intro:

 

This is a guest blog post by Samantha Schultz, an online marketing specialist and project manager at LyntonWeb. LyntonWeb helps companies grow with creative inbound marketing and technology solutions.

 

 

" Most business owners and marketing managers are too busy to dive into website analytics every day. However, it is important to keep a pulse on how your online marketing programs are performing so you can adjust them as needed.

 

The following is a recommendation for a 10-minute, 5-point inspection to use weekly or bi-weekly in order to keep current on your latest metrics.

 

Read more: http://blog.hubspot.com/blog/tabid/6307/bid/24897/How-to-Review-Your-Marketing-Analytics-in-Just-10-Minutes.aspx#ixzz1Xodvv0CZ

 

 

 

 

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Tips for Managing Social Networking Burnout

Tips for Managing Social Networking Burnout | Curation, Social Business and Beyond | Scoop.it

This is a great piece if you're too plugged in and need to manage your online life. Here are just a couple of tips.........

 

Intro:

 

"Suffering from social networking burnout? Here are some suggestions to help manage your digital life.

 

1. Take stock of the sites you have joined or may want to join. CheckUserNames will show you 160 social networking sites and search them to determine if your name or brand is available for an account or if it’s already been taken. (Sorry, John Smiths.)

 

2. Streamline. If you’re often logging into multiple social networks to repost the same content, sites like OnlyWire, Ping.fm and HelloTxt let you update several networks with a single mouse click.

 

http://www.nytimes.com/2011/08/11/fashion/tips-for-managing-social-networking-burnout.html?_r=1&emc=tnt&tntemail0=y

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Twitter, Facebook and other social platforms are an icebreaker when it comes to actual real life relationships

Twitter, Facebook and other social platforms are an icebreaker when it comes to actual real life relationships | Curation, Social Business and Beyond | Scoop.it
Well, if Malcolm Gladwell didn't get this conversation all riled up last October (see: Small Change - why the revolution will not be tweeted),...
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YouTube Confirms Plans To Take On Cable With ‘Channels’, Names Dozens Of Partners

YouTube Confirms Plans To Take On Cable With ‘Channels’, Names Dozens Of Partners | Curation, Social Business and Beyond | Scoop.it

Jason Kincaid for TechCrunch


"YouTube's ambitions to challenge cable television head-on are getting a big boost tonight: the world's largest video site is announcing that it's lined up a slew of new content partners who will be developing shows for the site, covering everything from sports to comedy to music."


**The news had been rumored for sometime and it had seemed obvious to many of us even before the rumors began.


**The channels will start coming out next month and continue rolling out over the next year.


There is a list of content partners in this post:


  http://tcrn.ch/sGNK7U

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Online Ads To Become More Integrated Into Content

Online Ads To Become More Integrated Into Content | Curation, Social Business and Beyond | Scoop.it

Mark Walsh from Mediapost, wrote this piece based on Fred Wilson's keynote address at OMMA Global on Monday.  Mr. Wilson is Co Founder of Union Square Ventures.


Intro:


Traditional banner ads have long been the whipping boy of the online ad world. Ubiquitous but ignored, the display ad on the right side of the page has given way to a new generation of social-media formats blurring the distinction between advertising and content and promising higher levels of interaction.


 Gearing advertising to specific platforms to improve performance also increases reach; users migrate away from Web portals to social-networking sites, blogs and more narrowly crafted content niches online. 


Takeaway:


It's important to embrace emerging digital formats as the Web audience continues to splinter across more specialized and socially driven forms of media. "There's no single channel any more. That's just the way the world is going ... and marketing opportunities are fragmenting equally", Wilson said.


http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=159291


Via Robin Good
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Facebook, Skype and Google+ will Create Communication That Mirrors Real Life

Facebook, Skype and Google+ will Create Communication That Mirrors Real Life | Curation, Social Business and Beyond | Scoop.it

Yoav Shoham wrote this piece, he is a professor of computer science at Stanford University and co-founder of Katango.

 

He says "In the next generation of social media interaction, users will communicate online in ways that better mirror their organic interactions in real life. Welcome to the age of fluid personal communication."

 

Intro:

 

Skype’s acquisition of GroupMe and Facebook’s Beluga-based Messenger are part of something much bigger than group text messaging: The landscape of personal online communication is changing.

 

This week’s announcement of Skype’s acquisition of GroupMe, and the recent introduction of Facebook’s Beluga-based Messenger, are part of something much bigger than group text messaging: The landscape of personal online communication is changing.

 

The very communication paradigms we’re accustomed to — email, text messaging, chat and wall posts — are starting to be blurred and redesigned.

 

So what does this all mean?

 

The lesson from this is that in the era of social networks we need to revisit communication conventions that previously served us well. In particular, we can’t take for granted the distinction between active and passive communication. Every developer of a new communication service should ask him/herself the following questions:

 

http://gigaom.com/2011/08/27/fluid-personal-communication-in-the-era-of-facebook-skype-and-google/

 

 

 

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8 Ways to Discover Content Ideas From Your Readers

8 Ways to Discover Content Ideas From Your Readers | Curation, Social Business and Beyond | Scoop.it

 Michael Stelzner from Socialmediaexaminer never disappoints, this is a very good post, full of great ideas to source content.

 

Intro:

 

How to find out what content your audience really wants to satisfy your online community and improve your content marketing.

 

http://www.socialmediaexaminer.com/8-ways-to-discover-content-ideas-from-your-readers/

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