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Curation, Social Business and Beyond
Covering the ongoing evolution of curation & beyond; the impact & innovation http://xeeme.com/JanGordon
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2013: A Year of Change, Challenge and What's Coming Next

2013: A Year of Change, Challenge and What's Coming Next | Curation, Social Business and Beyond | Scoop.it
When we began ArCompany over a year ago, we all had the vision of building a company that takes consumer expectations and behaviour today, combine it with the
janlgordon's insight:

This fascinating article from Arc Blog takes a look at where we've been in 2013 and how technology will transform the way we live and connect with information through technology. Great insights and ideas to get you thinking about how you might leverage these opportunities for your business.


Here are some highlights;


The Promise of 2013 was fulfilled:


"2013 came in like a lamb but it did not disappoint. It most definitely is roaring into 2014 at full force".


This article talks about the "fascinating look at the percolation of events that draw more and more significance from the rise of consumer awareness and its impending impact on business and its operations".


"The ultimate future is the the way you connect people to your life and how you connect to information" Examples discussed are:

 

Hummingbird, Bitcoin, Google Glass, iBeacon the shopping in-store App from Apple.


Their are pros and cons but overall, our lives will never be the same, exciting things coming our way in 2014!.


Selected by Jan Gordon for Curatti covering Curation, Social Busness and Beyond


Read full article here: [http://bit.ly/1fKs29i]


Image: Newslettercartoon.com

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Are We Ready For Social Commerce? What's Really Going On? [Infographic]

Are We Ready For Social Commerce? What's Really Going On? [Infographic] | Curation, Social Business and Beyond | Scoop.it

This piece is written by Joe Fernandez for his blog socialmouths Infographic from ArgyleSocial


In this article, the author asks the question: Is social commerce the next big thing on the Internet but, is the consumer ready to make purchases from social networks?


What caught my attention:


**According to Gartner Research, by 2015 companies will generate 50% of web sales via their social presence and mobile applications


The author asks this quesstion and has some very interesting statistics to tell us about what's really happening.


**If you are here is because you are at least above the typical social network user, I know I am. You’ve probably purchase products online before.


**Have you purchase anything through Facebook? I have not.


So let’s take a look at this new infographic from ArgyleSocial, which perhaps brings a more realistic view of the state of social commerce.


The main points here are:


**Audience size doesn’t always translate into more revenue. Smaller brands tend to have bigger audiences and I think this is due to better communication strategies


**Only 17% of the brands included in the study feature products and 4% have integrate Facebook checkout features


****Brands are not asking for a sale. 49% never include calls to action in messages


**on Twitter. 44% on Facebook Only 29% include special offers/deals on posts


**(Even though we know most people “Like” brands to get access to them) -


**65% of the brands only share their own content



**91% do not use premium social media management tools and rely mostly on  free solutions


**We, as entrepreneurs, have the advantage to become aware and adjust a strategy much faster than a big corporation.


**Are you already selling your products on Facebook?


**Are you planning to do so?


**Or from the consumer side, are you making purchases on social platforms like Facebook?


Curated by Jan Gordon covering, "Content Curation, Social Business and Beyond]


Read full article here: [http://bit.ly/ya5tFD]

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