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Curation, Social Business and Beyond
Covering the ongoing evolution of curation & beyond; the impact & innovation http://xeeme.com/JanGordon
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What Is Curation and Why It's So Relevant? [Video]

Robin Good: A great video animation introducing some of the key ideas, dreams and concepts behind content curation.

 

From the video: "One of the most beautiful things about the Internet is this sort of radical discovery, where you start in a place that you are familiar with, that you trust, and then you drill down and down and chase the white rabbit and then you end up in some wonderland you didn't know existed.

 

The clip includes thoughts from some unique curators, picked and selected by Percolate, the company sponsoring this video. 

 

Inspiring. Insightful. 8/10


Find out more / watch original video: http://vimeo.com/38524181   


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Crowdsourcing - Everyone is a Potential News Source (Video)

Guardian Journalist talks about two case studies of modern investigative journalism.


This is an interesting video of a talk by the Guardian's award winning journalist Paul Lewis . When every mobile phone can record video and take pictures, everyone is a potential news source. Lewis talks about two stories that give us a glimpse into the future of investigative journalism .


Paul Bradshaw has written a great piece on Lewis's work in the excellent Online Journalism Blog.


You can follow Paul Lewis and Paul Bradshaw on Twitter @PaulLewis


@paulbradshaw as well as the Lingospot Team @Lingospot


Selected by Jan Gordon covering "Content Curation, Social Media and Beyond"


Read full article here:


 http://blog.lingospot.com/bid/107312/Crowdsourcing-and-News-Curation

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Twitter (Trust) research: It's Where the Money & Action is

Twitter (Trust) research: It's Where the Money & Action is | Curation, Social Business and Beyond | Scoop.it

Bob Brown of Network World has curated news of two very interesting Twitter research projects that caught my attention.


We all agree that freedom of speech is good,  and it's great that everyone can now  become a publisher. However, there's a double-edged sword: If we speak to a friend before we think something though, all will surely be forgiven and forgotten. After all, we all make mistakes. But if you click that Tweet or Share button too quickly, either succumbing to knee-jerk reactions or without first checking the facts, you may find the digital world to be less forgiving.


Content curators have to be especially vigilent about curating someone else's content to make sure the facts and information are correct.


I believe the research related to here is essential reading, as it is furtherment of an established and growing trend:


One relates to Wellesley College's Department of Computer Science where two professors have been awarded a near half million dollar National Science Foundation grant to:


****build an application that gauges the trustworthiness of information shared on social networks, and in particular Twitter.


This was originally envisioned as a form of spammer identification, but


****has broadened to be able to determine the past history of a tweeter and also whether information being received is available from multiple sources. 


The other brings us news of 'Tweetographer', a huge Data Mining project by two University of Cincinatti Computer Science students, descibed as:


"a real-time events guide extracted from information coming via large numbers of tweets." 


This could be available as a web or mobile app at the end of the year and one of the co-creators, Billy Clifton (his partner is Alex Padgett)


**sees the uses expanding in the future to predict election results and compiling product reviews.


My takeaways are:


**that we all need to be very aware that what we tweet today can and may be used against us in the future


**search is still very much in its infancy when it comes to engine sophistication, stay tuned.


Curated by Jan Gordon covering "Content Curation, Social Media & Beyond"


Read full article here: [http://bit.ly/s00504]

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The Future of Social Media: 38 Experts Share Their Predictions For 2012

The Future of Social Media: 38 Experts Share Their Predictions For 2012 | Curation, Social Business and Beyond | Scoop.it

Brian Rice wrote this piece for Business 2 Community



"What is in store for 2012? With only two months remaining until the end of the year, there is no better time than now to pause and take a look towards the future."




Here are a few things that caught my attention:


Elias Roman, CEO and co-founder of Songza


First, the easy prediction: more and more of the information we consume on a daily basis (from news to product reviews to entertainment) will come via the social media channels we have opted into and, more specifically, from the information filters we have chosen to subscribe to in those channels.


****In the short term, more information will come from more sources delivered through fewer channels.


Tony Ellison CEO from Shoplet.com


****Social media can insert the missing human touch and allow mankind to tap into the full potential of the internet. Because of this, it is going to transform eCommerce as we know it.


Loren McDonald, VP of Industry Relations at Silverpop


The convergence of mobile, social, local and email, or “mocial,” is forcing marketers to change the way they interact with customers and prospects to ensure that they are where their customers and prospects are, all the time. In 2012 and beyond, savvy marketers will need to cross promote between all channels.


Read full article [http://bit.ly/um8j7u]


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Karen du Toit's comment, November 3, 2011 8:07 AM
Thanks for this! I have rescooped it!
janlgordon's comment, November 3, 2011 11:21 AM
Hi Karen, Thanks for rescooping this, nice to meet you here:-)
DiTesco's comment, November 3, 2011 3:33 PM
Thumbs up! Rescooped
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Human Curation and Social media Creating Major Shifts in News - Forbes

Human Curation and Social media Creating Major Shifts in News - Forbes | Curation, Social Business and Beyond | Scoop.it

Bill Barol wrote this article for Forbes.  It touches on two "interesting and complementary nuggets of Social Media Curation by Megan Garber of the Neiman Journalism Lab.


**** Reporting on a panel on social media best practices at the Journalism Interactive conference in New York, Garber quotes New York Times co-social media editor Liz Heron to the effect that her job “probably will not exist in five years.”


*** It’s not that social media will vanish, Heron says; it’s that they’ll emerge from their current primordial soup and suffuse all media, abrogating the need for specialist hand-holders.


Garber's other gem was reporting on a major shift in Tweeting strategy at the BBC.  :


*** “What we’ve done is turn off the auto-feed on @BBCNews during the UK daytime,” BBC social media editor Chris Hamilton told Garber. “That’s the first stage.”) Hamilton calls the change “tweeting with value”.


Then Garber points out:


** human-tweeted headlines are almost always more effective — more engaging, more inviting, more generally interesting


** Send out some humanity, get some back in return— we know that, anecdotally and implicitly


The article ends with an amusing yet accurate thought:


** In years to come we may find that the philosophical question posed by the Aaron Altman character in James Brooks’ great Broadcast News — Is it news if we don’t cover it? — gets displaced by a narrower one: Is it news if we don’t tweet it?


 http://onforb.es/s34iHF

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Collective Curation: What Is It Explained in Under 90 Seconds

When Brian Solis called 2011 the "year of curation," he identified a growing trend in how people are addressing the issue of information...


Via renee fountain, Robin Good
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Deb Nystrom, REVELN's comment, October 29, 2011 2:21 PM
How to stem the info overload. Curation is a great way to deal with filter bubbles. How to aggregate, collective curation!

Sharing a link, tagging photos CAN make an impact and can transform learning.
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The Future of Journalism - More Localized - Citizens Help Curate & Create News

The Future of Journalism - More Localized - Citizens Help Curate & Create News | Curation, Social Business and Beyond | Scoop.it

This article is written by Ross Dawson, for The Future of Journalism Blog. Ross is one of my favorite people - His blog is Trends in The Living Networks - he's a media futurist and one of the best!


Here are some highlights:


****Novelty, in uncovering newsworthy stories, remains as critical as ever, reinforcing the importance of traditional journalism. Investigative reporting will retain a central role in society.


****Increasingly this will involve data analysis, and often harnessing information and insights provided by many citizens.


****Reputation becomes even more important in a world of unfettered information production.


****We will have context-specific measures for the reputation of both publications and individual journalists,


****enabling their audience to decide whether to place credence in their views.


****Relevance relates news to individuals or small groups of readers, often through personalisation and localisation.'


****Journalists will provide value through a deep understanding of focused groups, the issues they face and the decisions they need to make.


****Community will shift to the centre of media revenue models, meaning that journalists will need to understand and engage well with communities of news consumers, often enlisting their assistance to curate as well as contribute to news reporting.


****Those journalists and publishers who recognise where value resides in the emerging landscape of news will prosper themselves, and create many-faceted wealth for us all.


http://futureofjournalism.com.au/the-future-of-journalism-by-ross-dawson/


Curated by JanLGordon covering "Content Curation, Social Media & Beyond"

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Will Twitter Become The Twitter News Network ?

This was posted by Gordon Macmillan on The Wall Blog


Curated by JanLGordon covering Content Curation, Social Media & Beyond


Great discussion here between futurists Ross Dawson and Gerd Leonhard of The Futures Agency discussing where Twitter is going."


In this talk, both Gerd Leonhard & Ross Dawson say the Twitter News Network will become bigger than CNN. Right now CNN is using a combination of Youtube, Skype and Twitter to deliver the most up to breaking news as it happens, this is only the beginning, it will be interesting to watch this unfold.


http://wallblog.co.uk/2011/10/07/the-future-of-twitter-the-twitter-news-network/



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The Guardian Crowdsourcing Newslists Their Readers Help Make News

The Guardian Crowdsourcing Newslists Their Readers Help Make News | Curation, Social Business and Beyond | Scoop.it

This post was written by Dan Roberts, National News Director for The Guardian UK


Curated by JanLGordon covering "Content Curation, Social Media & Beyond"


This is a large up step in use of crowdsourcing for a major news organization and will surely be followed by others if it works.


Excerpt:


The newsdesk at the Guardian is planning an experiment in opening its doors.


**The idea is to publish a carefully-selected portion of the national, international and business newslists on a daily blog, which will launch on Monday morning, and encourage people to get in touch with reporters and editors via Twitter if they have ideas.


Obviously, we're not planning to list all our exclusives or embargoed content and we'll also have to be careful not to say anything legally sensitive or unsubstantiated.


**Nonetheless, we think there are lots of routine things that we list every day which might provoke interesting responses from readers: everything from upcoming press conferences, to stories we need help uncovering.


http://www.guardian.co.uk/media/2011/oct/09/the-guardian-newslists-opening-up



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Why Automated Filters Don't Work: Robert Scoble About Real-Time News Curation - LeWeb 10

Le Web 10 Interview with Robert Scoble about real-time news curation and automated filtering of the real-time streams.

Via Robin Good
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Audio Archive: Is Curation the New Journalism? (Best Thinkers Series)


Great talk the other day, moderated by Maggie Fox @maggiefox discussion between Tom Foremeski @tomforemski and Steve Rosenbaum @magnify presented by Social Media Today @socialmedia2day


Curated by JanLGordon covering "Content Curation, Social Media and Beyond" on Scoopit.


There were technical difficulties but they got a good portion of it on this audio.


Excerpt:


In the world of too much information, consumers want to have conversations with brands. Brands can no longer buy mindshare, the power has shifted to the audience.


Curation will play a major role in disseminating relevant information to customers along multi channels. Brands will have to shift their perspective, become media companies and be broadcasters.


Here's the audio.......thought provoking, lots more to this story as it unfolds.........


http://socialmediatoday.com/audio-archive-curation-new-journalism

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Best Thinkers Series: Is Curation the New Journalism?

If you're serious about content curation or just want to know more about it, you shouldn't miss this.......


An exclusive, live webinar from Social Media Today


October 4th at 12pm EST / 9am PST


Where journalists used to be the trusted agents for reporting on the ground and fact-checking stories before publication, every Web user is now a potential journalist.


And as the deluge of user-generated information gathers strength, finding out what's important to people in their private and working lives becomes more and more challenging. How to sort between truth, half truth and falsehood?


Technical filtering can't (yet) match human capacity to discriminate between useful content and garbage. This is the increasingly vital role of the online curator. The discussion will examine to what extent curation is becoming integral to journalism, and whether bloggers and tweeters can adequately play the the reporting role of journalists.


We'll cover the following questions, as well as your own:


What's the difference between curation and journalism? How does factchecking work in the blogosphere? What are emerging best practices for online curators?


Can the hive mind of the Internet match the formal editorial structure of a traditional news organization when it comes to producing accurate reporting and analysis of current events?


Maggie Fox will host the webinar, her wonderful guests are Steve Rosenbaum and Tom Foremeski. (Bios on the article)


http://socialmediatoday.com/is-curation-the-new-journalism?reference=smt_twitter

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How to aggregate news to Build & Keep Your Audience Engaged

How to aggregate news to Build & Keep Your Audience Engaged | Curation, Social Business and Beyond | Scoop.it

Jesse Stanchak wrote this great piece for Smartblogs.com - Great suggestions, defiitely worth your time.


Intro:


When a person is just getting started with social media, it’s almost inevitable that at some point they’ll think to themselves, “Man, this original content stuff is hard. I bet I could get a lot of traffic by aggregating other people’s stories. I’ll be the next Matt Drudge. It’ll be awesome and totally easy.”


I hate to burst your bubble. But it’s not. After working the daily e-mail newsletter beat for almost three years now, I can tell you that curating the right stories every day is about as tricky as it comes. And while the work never gets easier, there are at least a few guidelines you can follow that’ll help you connect with your audience faster and keep you out of trouble.


Whether you’re writing a blog roundup, creating a newsletter, curating a collection on a site such as Instapaper or even just tweeting links, here’s what you need to know before you get involved in the aggregation game.


Here's the first suggestion:



**Know your audience. I mean really know them. It’s not enough to say they like politics or animals or technology and then aggregate content around that.


**There are already too many general interest aggregation sites for most topics.


**But that doesn’t mean you can’t still make your mark. If you want to be the go-to source for aggregated news on a topic, you need to get granular: Offer a very specific slice of content for a very particular crowd.


http://smartblogs.com/socialmedia/2011/09/30/how-to-aggregate-news-like-a-pro/



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Content Curation for Fun (and Profit)

Content Curation for Fun (and Profit) | Curation, Social Business and Beyond | Scoop.it

This piece was written by Jean M. Gianfagna for LifeHealthPro


We've all read many articles on content curation. We may even have seen this list of how to curate content several times before. I wanted to highlight a few things that I think are really important when you're curating content.


Excerpt:


By being a great content curator, you help customers, prospects and colleagues find the “good stuff” online and know what to read. This not only makes you an informative and influential social-media contributor, but it also helps attract new followers.


Here's what caught my attention:


****Look for patterns that could indicate potential trends.


****Follow top researchers and share findings that could indicate a shift in your industry or your market.


****Add your point of view so people know why you’ve selected content to share. Include comments such as “A great demonstration of…,” “Helpful tips about…,” “Important news…,” “A can’t-miss conference,” etc.


Curated by Jan Gordon covering "Content Curation, Social Media and Beyond"


Read full article here: [http://bit.ly/u3g1fA]

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Make Your Audience Your Newsroom: Civicboom

Make Your Audience Your Newsroom: Civicboom | Curation, Social Business and Beyond | Scoop.it

"Civicboom is an online platform designed to facilitate content-driven organizations and individuals to work together in generating rich media content.


Content-seekers can place a request for specific content. Then, by using the Civicboom mobile app (Android), or by uploading to the plug & go site, a content-creator can respond with rich-media directly to that request.


All incoming rich-media content is then managed by the content-seeker, and directed to a customizable plugin to be embedded on a website."

Read more about it here: http://thenextweb.com/media/2011/11/12/civicboom-this-open-platform-lets-organizations-request-content-from-their-audience/


Sign-up here:  https://www.civicboom.com/


Via Robin Good
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janlgordon's comment, November 15, 2011 4:28 PM
This is great Robin!
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The Future Points To Curation In Broadcast Media

The Future Points To Curation In Broadcast Media | Curation, Social Business and Beyond | Scoop.it

This post was curated by Robin Good and JanLGordon. The original content was itself curated from a conversation between media strategist, trend spotter, anthropologist and consultant Jonathan Marks with journalist and fellow anthropologist Gemma van der Kamp, sharing views on the future of broadcasting.


It's interesting how Robin and I were both drawn to different aspects of this article.


What follows are examples of what the author refers to as "re-treatment" of content and of conversation.  This is both a "re-treatment of curation" and the engagement of a conversation between Curators.


I would further point to our different approaches as defining the importance of collaboration and to how re-treatments of the same material may result in the original material having broader context and being seen by more people, as our approaches stand to be seen by slightly divergent audiences.


**This is not unlike the different audiences that may be reached by journalists and news organizations curating the same material to their respective readership. 


Excerpt:


When Jonathan Marks advises broadcasters on how to integrate emerging technologies in the work flow, he is driven by one major principle:


**making sure that the conversation with the public is happening.


In an era when the voice of the online citizen is more present than ever before, the idea may seem obvious but according to Marks, there is still much work to do.


In Marks’ view, broadcasters need to work cross-media,


**by adapting their content to mobile phones, websites and tablet devices.


**The idea of curating the news by cherry-picking good stories through web research and by using the audience’s input seems promising.


**The technology to curate stories, however, is still inadequate.



**Although various online tools to organise and share content have been developed, such as the Pearltrees application allowing users to collect, share and re-treat online content,


**“the problem is that once the link is re-treat, you have lost the original content”, Marks argues.


**“What we need are tools to build libraries and create intelligent tags. So many excellent stories are never kept.”


Several small companies already offer news briefing services and successfully manage active online communities.


They understand the trick of building niche channels and developing relations of trust with the audience.


This is where the future for broadcast media lies,” Marks predicts.


Read Robin Good's curation, covering "Content Curation World".

Read the full article here: [http://bit.ly/urBX0p]


Via Robin Good
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Revealed: Why Techmeme Links to Them Instead of You!

Revealed: Why Techmeme Links to Them Instead of You! | Curation, Social Business and Beyond | Scoop.it

Gabe Rivera reveals how he curates for Techmeme News -


Over time, nearly every major tech news publisher has asked us a variant of "Why do you always post them and not us?" or "Why did you pick them over us for that story when we posted first?" So it's probably time to address this issue in a general way. If you don't write tech news for a living, be thankful that you can skip the following post. For the rest of you, my apologies, now please get comfortable and read on.


Read full article:  http://bit.ly/u1u8NF

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YouTube Confirms Plans To Take On Cable With ‘Channels’, Names Dozens Of Partners

YouTube Confirms Plans To Take On Cable With ‘Channels’, Names Dozens Of Partners | Curation, Social Business and Beyond | Scoop.it

Jason Kincaid for TechCrunch


"YouTube's ambitions to challenge cable television head-on are getting a big boost tonight: the world's largest video site is announcing that it's lined up a slew of new content partners who will be developing shows for the site, covering everything from sports to comedy to music."


**The news had been rumored for sometime and it had seemed obvious to many of us even before the rumors began.


**The channels will start coming out next month and continue rolling out over the next year.


There is a list of content partners in this post:


  http://tcrn.ch/sGNK7U

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Crowdsourced Kyoo Turns Social Media Buzz Into 24-Hour News Channels That Companies Can Curate

Crowdsourced Kyoo Turns Social Media Buzz Into 24-Hour News Channels That Companies Can Curate | Curation, Social Business and Beyond | Scoop.it

Announced today, Kyoo is a social media aggregator that intelligently finds, indexes and displays social content on any topic.

 

The business versions of Kyoo allows organizations to aggregate and display content on their own sites, with moderation tools, in a similar fashion.

 

It features hot topics bubbling up in U.S. News, World News, Business, Science & Tech, Entertainment, Politics, Sports, What’s Viral and Lifestyle sections.

 

You can browse sections or search for topics of interest.

 

Each topic page is an amalgamation of topic-related tweets, public Facebook status updates, YouTube videos, Flickr photos, Delicious bookmarks, and top news stories from Digg and Reddit.

 

With a broad spectrum of channels, Kyoo provides a real-time, contextual glimpse at what’s happening in the world based on the updates pouring in from social media sites, making it akin to a crowdsourced 24-hour news network.

 

Kyoo is free to use for consumers, though it does offer a separate business product for companies that starts at $349 per month. 


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Curation Connects People to Knowledge - What You Need To Know

Curation Connects People to Knowledge - What You Need To Know | Curation, Social Business and Beyond | Scoop.it

This is a great piece by Brittany Fitzpatrick on her blog Brit Fitzpatrick along with a short video by Jay Rosen Professor at NYU -


The overall message is to do it with care and integrity - Content curation creates a web of connections -  It connects people and knowledge and people to people


Excerpt:


****“Curation is like a prism, a lens through which one sees the world.
If the lens is too narrow or is focused in the wrong direction you can be blindsided, like a safari-goer admiring zebras through binoculars, who missed the rhino charging at them from the other side.”


Here are a few things that caught my attention:


There are several commonalities between the traditional practice of curation and its new form:


Selecting of the best representatives


**Just as there are a number of artifacts that can be included in any given collection, there is an abundance of content available of the web.


Culling


**This term refers to the practice of determing how much content is enough to accurately reflect the topic- 10 links? 20 links? 100 links?


Providing context


**Why is this content significant? Where is it from? Etc.


Arranging individual objects


**Which content should I look at first?


**What arrangement is going to help me walk away with the best experience possible from viewing your content?


Organization of the whole


****Successful curators know how to organize massive quantities of content without overwhelming the viewer.


Read more.........


http://britfitzpatrick.wordpress.com/2011/10/17/curating-is-caring/


This was curated by JanLGordon covering "Content Curation, Social Media & Beyond"

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Silicon Valley Watch: Promises Relevant Curated News Daily

Silicon Valley Watch: Promises Relevant Curated News Daily | Curation, Social Business and Beyond | Scoop.it

Posted by Tom Foremski from his Silicon Valley Watcher


Curated by JanLGordon covering "Content Curation, Social Media & Beyond"


Sounds great!


Excerpt:


Silicon Valley Watch is designed to give readers a quick look at what they need to know that day.


**Readers from outside the area will get to see what Silicon Valley is doing, thinking about, and what's going on in their local communities.


**It's Silicon Valley in content and context -- the way curation should be.


**Like Drudge, our headlines are our own, we don't take anything from the hard working reporters and editors of other news sites.


**Our goal is to drive traffic to the best news stories out there.


So please make Silicon Valley Watch part of your daily routine. We have a morning edition and we will add a late afternoon edition. We'll be adding features and gradually changing the design over time.


And we look forward to your suggestions and feedback about Silicon Valley Watch-


**the best news stories about the most innovative region in the world.

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Content Marketers Can Learn From Journalists - What You Need to Know

Content Marketers Can Learn From Journalists - What You Need to Know | Curation, Social Business and Beyond | Scoop.it

This thought provoking piece was written by Anum Hussain, (Media Enthusiast) for Hubspot.


Curated by JanLGordon covering "Content Curation, Social Media & Beyond" on scoopit.


"Because content creation is core to inbound marketing, part of being a marketer now means being some form of a journalist. Therefore, to find success in inbound marketing, marketers must now master the art of marketalism."


These are my takeaways and what I would do I'm mostly a curator so I've geared my points to what I do. One thing about doing this is that I really learn everytime I delve into a piece to bring some clairity or offer some suggestions for you.


1. Post IMPORTANT content often -


Today we have so many ways of sourcing, quality material. Make sure your pick a topic that you can consistently bring new insights, resources, tools, strategy and understanding for your followers. Become known as an SME (subject matter expert) on this topic. (Reporters always have a topic they cover).


2. Lead Focus Groups Like a Reporter -


We have Smart Lists on Facebook, Circles on Google+, the ability to lead or participate in  tweetchat. Use these outlets to gather information, opionions and knowledge from your peers to help you add depth and insight to what you're posting.


3. Drop a Beat


The same applies here, use social networks to crowdsource your content. None of us knows everything about a topic. We have our core strengths and should concentrate our efforts in these areas. The important thing is to have a strategy. You're online for a reason. Your content says who you are. Utilize social media, methodically, find a niche and become known for it.


4. Understand Your Audience


This is fairly obvious...........


Read more:


http://bit.ly/pjrOfy

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Market Content with Substance Combine Twitter With Blogging - Here's How

Jeff Bullas once again gives us a great plan on how to use Twitter for business effectively jeffbullas.com @jeffbullas


Curated by JanLGordon covering "Content Curation, Social Media and Beyond"


Intro:


How Can You Use Twitter for Business?


In a previous post “How to Create Credibility and Trust on Twitter“, I highlighted the importance of combining the use of Twitter with blogging to create a social media content marketing “Synergy” with substance.


These Twitter tips and tactics for business should be read in that context.


**It's also important to keep in mind that creating a “Strategy for Twitter” is also valuable and essential.


Jeff gives you great strategy for leveraging twitter in these areas


Networking

Personal Branding

Customer Service

Marketing


Here's how..........


http://bit.ly/n39tnX


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How to Create Credibility and Trust on Twitter

This wonderful piece was written by Jeff Bullas for his blog jeffbullas.com. It was curated by JanLGordon covering her topic "Content Curation, Social Media and Beyond" on Scoopit.


Twitter is where many of us began curating content without knowing that's what we were doing. It has become a very important platform and can lead you to incredible opportunities if you use it properly. I speak from experience.


Intro:


"At first glance Twitter is like a grown ups version of teenage texting. The 140 characters offer the promise of much more behind its brevity and headline. 


**So how do you create trust beyond the 140 character facade?"


At its core there are two differences that distinguish it from the humble “SMS”, that have given it traction in the public “mindspace”


**It is public


**It links to content


Experienced and expert tweeters know how to lead you to the promised land of rich and compelling content by teasing, enticing and tempting readers to click on the link with an inviting headline.


Here's what caught my attention:


Trust is the New “Black”


Whether it is on Twitter, Facebook or your blog the initial short content should create initial trust that leads to longer format content.


As Arianna said


**“Trust is the most important thing we can do in everything we want to sell or offer.”


**So how can a micro blogger create more trust?


Jeff goes on to tell you how to do this and he does deliver the goods.


Read more.........


http://www.jeffbullas.com/2011/10/05/how-to-create-credibility-and-trust-on-twitter/

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A Visual History Of Twitter [Infographic

A Visual History Of Twitter [Infographic | Curation, Social Business and Beyond | Scoop.it
Twitter has certainly come a long way since that day in 2006 when it opened for the public to sign up.


Excerpt:


As of lately, it seems Twitter has gotten their act together, and they are actually doing quite well. That is, apart from the whole direct message thing not working properly and missing tweets.


I wonder how much they are working on that, and when it’s actually going to be solved. It would be interesting to know if they have even located the problem yet. This article isn’t about all the bugged code that obviously will be fixed in the near future (hopefully). It’s about the history of the brand as a whole.


The social media news site Mashable recently put together an infographic outlining the most significant milestones and records that portray the growth and importance that Twitter has been able to achieve.


What was considered a lot of tweets two years ago is quite ordinary today. For example, when Michael Jackson died, at the peak, there were 456 tweets sent every second.


When Beyonce announced she was pregnant, there were 8,868 tweets sent every second. That’s saying quite a lot about how much Twitter has grown since back in 2009 alone. It’s impressive and inspiring to say the least!


http://www.bitrebels.com/social/a-visual-history-of-twitter-infographic/

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