This post applies to content curators as well as marketers. It's important to show your natural authority and expertise by adding your own viewpoint to the original piece. I was searching for something a few minutes ago and by accident found a tweetchat going about this very subject.

 

Ironically, these people were not the person who wrote this article, there are no accidents, I just had to share this.

 

Here's what caught my attention:

 

I think that having a clear point of view is the difference between people paying attention to you and ignoring you.

 

I think that having a clear point of view is the difference between people talking about you and forgetting you.

 

I think that having a clear point of view is the difference between crafting good offers and irresistible ones.

 

I think that having a clear point of view is the difference between attracting okay clients and amazing ones.

 

http://marketingforhippies.com/pov/