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Curation, Social Business and Beyond
Covering the ongoing evolution of curation & beyond; the impact & innovation http://xeeme.com/JanGordon
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Most Coveted Digital Marketing Skills for 2014

Most Coveted Digital Marketing Skills for 2014 | Curation, Social Business and Beyond | Scoop.it
These are the digital marketing skills advertising and Fortune 500 marketing executives value and need the most for 2014.
janlgordon's insight:

This infograph and article is from Omni Online Marketing Institute. I selected it because it talks about something that concerns all of us, whether we're a personal brand, agency, small business -


The Most Coveted Skills for 2014:


Here is one example of what you'll see - find the one that applies to you, it's going to be a great new year!!


BRAND SIDE


Most coveted digital marketing skills/specialties are: analytics and mobile marketing


As you can see when you look at the infographic, this is one example of skills that will be sought after - there are gaps in the marketplace


How can you capitalize on these market gaps?


Here's one example:


BRAND SIDE


Get a competitive advantage by hiring better people and training them to improve their skills


Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond


Read more here: [http://bit.ly/19AqUzQ]


 


 

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Siri Anderson's curator insight, February 1, 2014 9:16 AM

Interesting to consider as well from various roles/ fields -- what are the missing skills in social media amongst teachers, nurses, social workers, parents, students, police officers etc.

Frederic Hohl's curator insight, February 2, 2014 5:55 PM

What talents in digital marketing companies will look for in 2014

Thiago Gomes de Lima's curator insight, February 15, 2014 6:49 AM
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News360 is Changing the Content Delivery Game

Scobleizer interviews the CEO of News360, really interesting and this product is definitely something to take a look at. Watch this video, it's not going to do streaming, it's a news reader, business, sports, stories, breaking news. They'll show you what's happening on a topic from many other sources, they give you an excerpt, they scroll you to the exact spot in the story, it's like google news but done much better, paying attention to the user's experience.

 

Who is this app best for?

 

Everyone who is interested in the news will be their market. They have 5,000 users right now and anticipate 20,000 by the end of the year. This app is free.

 

Intro:

 

News360 is Changing the Content Delivery Game

 

September 1, 2011 By Robert Scoble

 

Posted by Kat Armstrong.

 

You’ll find a lot of news apps for your iPad, but there’s virtually nothing available for Android, the iPhone, a RIM Playbook, Windows Phone 7 devices or even your desktop. News360 is changing the game. The application makes use of semantic analysis to keep you informed of major ongoing events – and to give you content that is relevant to you.

 

The company’s CEO took the time to talk to me about the reasons their offering is something that you’re going to want. This app is in a very crowded space. They’re not only having to compete with things such as Flipboard. News360 also has to watch out for stand-alone apps such as the NY Times and the Wall Street Journal. What makes this particular product stand out above the crowd?

 

http://scobleizer.com/2011/09/01/news360-is-changing-the-content-delivery-game/

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